By storing carbon in the growing process, the wheat in Moonshot crackers is carbon-negative. To start, Moonshot works with regenerative farmers – farmers who use practices that capture carbon and store it in the soil. As Marketing Director Hayley Brown said, “It’s easy to talk the talk, but for us, climate-friendly eating is more than an idea: it’s our reason for being.”

It is a mission-driven company by design, working to create a net positive impact on humans and the planet through sustainable snacking. Moonshot’s tasty cracker line is made with stone-milled artisan wheat from a farm two miles from its factory along with other organic, non-GMO ingredients. Moonshot snacks is a pioneer in the “climate-friendly” food movement.

Moonshot Snacks takes a bite out of climate change Here are three CPG brands that have partnered with Crisp to inform data-driven strategies across their marketing channels and retail locations while ensuring they meet their sustainability goals and missions: To address these obstacles, Crisp, the open-data platform for the consumer packaged goods industry, is creating end-to-end supply chain processes that provide CPG brands with visibility into upstream and downstream supply chain partner data to understand real-time consumer behavior and make near-immediate supply chain decisions to reduce waste and improve profitability. The data required, however, is often in disparate sources, and companies face challenges in finding actionable insights needed to quickly adjust production volumes, or transportation and logistics plans to move products to where they are needed. Many leading companies are now turning to data-driven insights to ensure their supply chain, retail, marketing and sales insights are aligned in support of their sustainability goals. A few years ago, sustainability might have focused on mitigating adverse environmental impacts, but today’s emerging brands put sustainability at the core, with products that make a net positive impact on issues like climate, waste and building a more sustainable food system.

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